Sandbox VR OPENS its FIRST Spain venue TODAY — October 1, 2026 — at Les Glòries in Barcelona’s Sant Martí district. According to the company’s September 24 PR Newswire release, the location-based VR chain is planting a free-roam FOOTPRINT next to Westfield Glòries, operated by AVEVC VR1 Sociedad Limitada under owner Alex Pique.
This is LOCATION expansion, not another headset KEYNOTE. Sandbox VR’s Barcelona page lists the address as Calle Bilbao 140–144. The site reports more than 90 venues across 13 countries, more than 150,000 players a MONTH, and more than $300 MILLION in lifetime sales since 2016 — numbers the company REPEATS as it grows through corporate-owned sites and franchises.
Three Holodecks, Up to 18 Players
Barcelona will RUN three PRIVATE holodecks. Each holds a group of up to SIX guests in headsets, haptic vests, and motion sensors, so the venue can HOST up to 18 players at once. Sandbox VR says players SEE and PHYSICALLY interact inside the same session, then leave with a personalized HIGHLIGHT video. A café and bar on site serve coffee, beer, and snacks before or after the run.
The VR Collective notes weekday tickets listed from €39.95 to €44.95 until 3pm, rising to €44.95–€49.95 from 3pm Friday through Sunday, with daily hours of 10am to 10pm. A 20% PRESALE discount ran through September 30 on the Barcelona Glòries booking page.
Netflix Titles and Age of Dinosaurs
The Barcelona catalog lists 11 titles, including Stranger Things: Catalyst and Squid Game Virtuals — both built with Netflix — plus Age of Dinosaurs, created with the Natural History Museum of London. Content is the DIFFERENTIATOR for location-based VR: exclusive IP and ORIGINAL series such as Deadwood keep groups booking beyond a one-time novelty visit.
Why Les Glòries Matters for XR
Les Glòries sits where Barcelona’s 22@ innovation district meets retail and culture. Pique called the neighborhood a NATURAL home for shared immersive outings. For Metaverse Watcher readers, the beat is DISTINCT from today’s hardware posts: Samsung’s November Android XR window, Sega’s IAAPA arcade reveal, Jumbo’s Viture GCC deal, and Meta’s India Ray-Ban Meta ambassadorship. Here the story is FREE-ROAM venue SCALE — Spain’s first Sandbox VR, opening on the DATE the company promised.
Sandbox VR also OPENED a second North Carolina venue in Charlotte on September 18, underscoring a dual push: North American franchise growth PLUS European city launches. Whether Barcelona fills three holodecks through the holiday season will be the LOCAL test of that STRATEGY.
Sources: PR Newswire / Sandbox VR — Barcelona Les Glòries (September 24, 2026); The VR Collective — Barcelona holodecks and pricing (September 30, 2026); Sandbox VR Barcelona Glòries.